About Us

What We Do

Designer Paintworks specialise in corporate, team, club, crew and school wear. We provide official merchandise to many major rowing regattas in Australia. As the first company in Australia to supply rowing memorabilia, Designer Paintworks have been supplying event merchandise at the following regattas in the years since 1992,

Designer Paintworks has over twenty years experience in branded merchandise.  We offer an extensive range of garment styles and technical fabric solutions for your team or corporate uniform requirements.

For ideas or information on producing custom made garments for your team, company or next event, visit our crew or corporate wear page .


Our History

The Regatta Shop is a family business established in 1989, owned and run by Susie and David Palfreyman and managed by their son-in-law Gyles Miller. To say that rowing runs in the Palfreyman veins is an understatement... between them, Susie and David have almost 90 years rowing experience (this adds up to more than 30,000 possible days on the water!) Both Susie and David were part of the 1980 Moscow Olympic team and David also coached a crew at the 2008 Beijing Olympics.

David began as a coxswain, representing Australia in the Commonwealth Games where his crew won Gold. He then progressed to rowing and coaching for Australia – a unique feat unequalled by any other in the rowing fraternity.

Susie has coxed internationally and was the founder, and for 13 years, the head coach at Methodist Ladies College (Victoria) Rowing Club. She was also instrumental in the formation of the Head of the Schoolgirls Regatta, one of the biggest all girls regattas in the world. Susie is still actively rowing and coxing at masters level.

For the past 15 years Susie and David have worked closely with ‘New Wave' - the top supplier of rowing merchandise in Europe. This partnership has allowed Susie and David to work at a many major European and World Championships Regattas. They have used this opportunity to keep up-to-date with the latest designs and trends from around the world.

In 2011 The Regatta Shop formed a partnership with JL Racing to supply the Australian and New Zealand market with quality On Water and Off Water Sportswear specific to Rowing and Paddling.  This partnership has seen The Regatta Shop appointed the preferred supplier to Rowing Australia for the Australian Rowing Team since 2013.  Due to the outstanding quality of product and service we provide, numerous clubs and schools have opted to nominate us as there supplier of choice for their teamwear through our online Club Shop.